Archive for November, 2010


    Health Insurance: Who’s responsible?

    Who’s responsible for paying for health insurance?  Asking the same question another way, who’s responsible for paying for an individual’s medical costs?  It seems we are left with three choices:

    1. The employee (the individual)

    2. The entrepreneur (employer)

    3. The government (everyone)

    What option will result in the most efficient use and lowest price for health services?

    What should we do (if anything) as a society to help those that cannot afford medical treatment, through no fault of their own?

    These questions will not go away.

    Your thoughts?


    Strategy is Overrated

    For the entrepreneur, spending time on business strategy is overrated.  Mission statements, vision statements, objectives, all sound like things we should be spending time on.  We are made to feel guilty by advisors, business schools, and books, for not doing so.

    Instead of dedicating brain power and resources to strategic planning and statements, why not just list five things on the whiteboard to try out.  Then, try them. Keep doing the stuff that works.  Discard what doesn’t.   Add some more to the list.  Try again.

    Pick things that can be tried in a short amount of time and with limited investment.

    Here are some examples:

    * identify a new market for your services and land a customer

    * try outsourcing a small portion of a project to Ukranians

    * join a networking group

    * call five clients and ask them to refer you to someone else

    Stop planning.  Start acting!


    Cash Flow Monitoring is Overrated

    As entrepreneurs, we constantly hear the accountant’s refrain,  ”monitor your cash flow”,  ”cash flow is the life-blood of your business”.  All true.  But if you find yourself constantly worrying about finding cash to pay bills, contractors, and employees, you may be treating the symptom, not the disease.

    Most service businesses that I have encountered with poor cash flow, suffer from two basic problems.  Cure these, and cash flow monitoring ceases to become a concern.  What are the problems?

    Low Margins

    If the spread between what you charge for a service and what it costs you is small, there is very little cash left over to buffer unforeseen cash drains.

    Bad Terms and Slow Collections

    Make your payment terms too lenient, and you will be paying project costs out of pocket before the receivables come in.  Further, not being diligent about collecting past due receivables, puts you farther behind the cash flow eight ball.

    Check yourself.  Are you spending a lot of time monitoring cash flow due to some fundamental flaws in your business model?


    Get Paid with Credit Cards & PayPal

    What’s the best way to get paid faster?  Allow your clients to pay invoices online with credit cards or PayPal.  The Bee now supports online payments from your clients, to you!  Let’s take a look at how this works.

    First off, go into the Profile / Online Payment section in the Bee, and enter your PayPal account email address.  Now the fun starts!  When clients view your invoices, they will see a Pay Now button on the invoice.  Clicking this button takes them to PayPal where the client can pay with their PayPal account or major credit card.

    Once the transaction is complete, the Bee takes over.  The payment is automatically applied to the invoice, marking it “paid”.  The Activity Log shows a record of the payment, as well as alerting you to the good news!  You will also receive an email from the PayPal folks, letting you know about the posted payment.

    client view 600 Get Paid with Credit Cards & PayPal


    How to Properly Thank Referrers

    As we approach the Thanksgiving holiday in the U.S., it seems appropriate to talk about “giving thanks” in a business context.  As professionals, we should be generating a significant portion of new sales from referrals.  But when we land a new account, do we take time and effort to properly thank the person who refers us?  Putting aside any  moral discussions about how its the right thing to do, thanking a person properly, is just good business.

    Here are three critical components of a proper “thank you”, that will help make a lasting impression, and significantly raise the chances that you will receive more referrals.

    * Be Timely.   Within 48 hours of landing a new account, call the person that referred you and express sincere thanks.

    * Be Sincere.  Your thank you should be heartfelt and should be specific about how the referral helped you and what it means to your business.

    * Be Unique.  After a verbal thank you on the phone, you should follow up with a unique gift.  Something unexpected.  Something of high-quality.  Spend the money.  And if possible, take the time to deliver it in person.

    People do business with people.  It’s the emotional connection that drives sales.  Make sure you are putting the proper value on a new sale by delivering a proper thank you.


    The Bee Imports Time Entries from Basecamp!

    You asked for it…….you got it!  The Bee now imports time entries from Basecamp!  Basecamp, the popular online, project collaboration tool from 37 Signals, boasts over 4 million users.  Now,  Basecamp users that track time on projects, can easily transfer that time to create an client invoice in the Bee.

    Now, here’s the really cool part!  Our Basecamp integration allows Bee users to not only transfer time from their Basecamp account, but also from other Basecamp projects they have been invited to.  Here’s an example:

    Frederica Freelancer uses her Basecamp account to track time on projects for clients she works with directly.  Frederica also tracks and bills time on projects that she works on for Big Top Designs, Inc., a web design firm.  Big Top has their own Basecamp subscription and has granted Frederica access to certain projects.

    With the Bee, Frederica can pull time from ALL of these projects to prepare invoices for clients.  Pretty slick!
    Here is a link to a short video we put together to demonstrate the ease of the integration.  We hope you like it!

    bcamp pic 600 The Bee Imports Time Entries from Basecamp!

    Kudos to Karl for writing the integration code.  Not a trivial task!

    Happy time tracking!


    How to Create Twenty Thousand New Businesses

    Our government has authorized $800 billion in stimulus funds to be spent on roads, bridges, sewers, etc.  The theory, is that this will create jobs.  It will.  But the jobs will be short term for the most part.  What if there was a way to create a lot more jobs, create entirely new industries, regain leadership in key technology sectors, and provide long term giving to charities?  And by the way, do it for say…$2 billion not 800.  Here’s the plan.

    Take $2 billion.  Parcel it out to would be startup companies / entrepreneurs, in $100k chunks.  Don’t loan it.  Don’t take equity.  Give it.

    Require the entrepreneur to match the 100k, for a total of 200k to prove out the business concept.  Friends, relatives, angel investors, would be the source of the matching funds.  If the entrepreneur can’t find matching funds, its a good bet the idea doesn’t have merit.  We’re using the free market to vet these ideas.  Not a government bureaucracy.

    Now let’s do some math.  We just funded 20,000 new startups.  Yes, 20,000 new businesses.  True, many of these will end up being roadkill on the startup highway.  But many will survive.  Some will flourish.  and a few, just a few, will go BIG.  Google big.  Microsoft big.  Subway sandwich big.

    Let’s say, that out of a 20,000 new companies we get just one Google.  The value of Google, as of this writing, is close to $200 billion dollars.  We just made a 100x return on our investment!  But wait there’s more:

    * we created ton of jobs.

    * we created some new industries that spawned other companies.  A multiplier effect if you will.

    * we provided an incentive for private capital to invest in startups.

    * we didn’t expand the size of government.

    * charitable giving goes through the roof.  We know this.  Successful entrepreneurs give back.

    What are we waiting for?


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